Privacy Policy

 

Last Updated: March 22, 2025

At Botanic, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, share, and protect your information when you visit our website ([https://trybotanic.com](https://trybotanic.com)), purchase our hair care products, or engage with our services, including subscriptions. By using our website or services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect information from you in the following ways:

- Information You Provide Directly:
  - When you make a purchase, sign up for a subscription, create an account, or contact us, we may collect:
    - Name, email address, phone number, and billing/shipping address.
    - Payment information (e.g., credit card details, PayPal account), which is processed securely through third-party payment processors.
    - Information you provide in communications (e.g., customer support inquiries, feedback, or reviews).
  - If you sign up for a subscription, we collect recurring billing information to process your subscription payments.

- Information Collected Automatically:
  - When you visit our website, we automatically collect certain information using cookies, web beacons, and similar technologies, including:
    - Device information (e.g., IP address, browser type, operating system).
    - Usage data (e.g., pages visited, time spent on the site, referring URLs).
    - Location data (e.g., approximate location based on IP address).

- Information from Third Parties:
  - We may receive information from third-party partners, such as analytics providers (e.g., Google Analytics), advertising networks, or social media platforms, to better understand user behavior and improve our services.

2. How We Use Your Information

We use your information for the following purposes:

- To Provide and Improve Our Services:
  - Process and fulfill your orders, including shipping and returns.
  - Manage your subscription, including recurring billing and cancellation requests.
  - Communicate with you about your orders, account, or customer service inquiries.
  - Improve our website, products, and services based on user feedback and usage data.

- Marketing and Personalization:
  - Send you promotional emails, newsletters, or offers about Botanic products (you can opt out at any time).
  - Personalize your experience on our website by showing relevant content or product recommendations.
  - Conduct marketing campaigns and analyze their effectiveness.

- Analytics and Research:
  - Use aggregated and anonymized data to understand user trends and preferences.
  - Monitor website performance and troubleshoot technical issues.

- Legal and Security Purposes:
  - Comply with legal obligations, such as tax or consumer protection laws.
  - Prevent fraud, enforce our Terms of Service, and protect the security of our website and users.

3. How We Share Your Information

We do not sell your personal information to third parties. However, we may share your information in the following circumstances:

- Service Providers:
  - We share information with third-party service providers who help us operate our business, such as:
    - Shopify (our e-commerce platform provider) for website hosting and order processing.
    - Payment processors (e.g., Stripe, PayPal) to securely process your payments.
    - Shipping carriers (e.g., USPS, FedEx) to deliver your orders.
    - Marketing and analytics providers (e.g., Google Analytics, email marketing platforms) to improve our services and campaigns.

- Legal Compliance:
  - We may disclose your information if required by law, such as in response to a court order, subpoena, or government investigation.
  - We may also share information to protect our rights, property, or safety, or that of our users or others.

- Business Transfers:
  - In the event of a merger, acquisition, or sale of all or part of our business, your information may be transferred to the acquiring entity as part of the transaction.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us recognize you, remember your preferences, and analyze website usage.

- Types of Cookies:
  - Essential Cookies: Necessary for the website to function (e.g., maintaining your shopping cart, login sessions).
  - Analytics Cookies: Help us understand how users interact with our website (e.g., Google Analytics).
  - Marketing Cookies: Used to deliver personalized ads and track the effectiveness of marketing campaigns.

- Managing Cookies:
  - You can manage cookie preferences through your browser settings or by opting out of non-essential cookies via our cookie consent banner (if applicable).
  - Note that disabling cookies may affect the functionality of our website.

5. Subscriptions and Recurring Billing

If you enroll in a subscription, we collect and store your billing information to process recurring payments. This information is securely handled by our payment processors and is used solely for subscription management. We may also use your subscription data to:
- Send reminders about upcoming renewals or payment failures.
- Offer personalized subscription recommendations or promotions.

You can manage or cancel your subscription at any time through your account settings or by contacting us at support@trybotanic.com.

6. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

- Access: Request a copy of the personal information we hold about you.
- Correction: Request that we correct inaccurate or incomplete information.
- Deletion: Request that we delete your personal information, subject to legal obligations.
- Opt-Out: Opt out of marketing communications by clicking the “unsubscribe” link in emails or contacting us.
- Data Portability: Request a copy of your data in a machine-readable format (where applicable).

To exercise these rights, please contact us at support@trybotanic.com. We will respond to your request within the timeframes required by applicable law (e.g., 30 days under GDPR, 45 days under CCPA).

7. International Data Transfers

Botanic operates globally, and your information may be transferred to and processed in countries other than your own, including the United States, where our servers and service providers are located. These countries may have different data protection laws. By using our services, you consent to the transfer of your information to these countries. We take steps to ensure that your information remains protected in accordance with this Privacy Policy, including using standard contractual clauses where required.

8. Data Security

We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, or misuse. These measures include:
- Encryption of payment information during transmission (e.g., SSL/TLS).
- Secure storage of data with access limited to authorized personnel.
- Regular security audits and updates to our systems.

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including:
- As long as your account is active or as needed to provide services (e.g., order history, subscription management).
- To comply with legal obligations (e.g., tax records for 7 years).
- To resolve disputes or enforce our agreements.

Once the retention period expires, we will securely delete or anonymize your information.

10. Children’s Privacy

Our services are not intended for individuals under the age of 13 (or 16 in the EU). We do not knowingly collect personal information from children. If we learn that we have collected information from a child without parental consent, we will delete it immediately. If you believe we have collected information from a child, please contact us at support@trybotanic.com.

11. Compliance with Privacy Laws

We comply with applicable privacy laws, including:
- GDPR (General Data Protection Regulation): For EU residents, we provide rights such as access, correction, deletion, and data portability. Our legal basis for processing includes consent (e.g., for marketing), contract (e.g., to fulfill orders), and legitimate interests (e.g., fraud prevention).
CCPA (California Consumer Privacy Act): For California residents, you have the right to know what information we collect, request deletion, and opt out of the sale of your information (we do not sell your data).

12. Third-Party Links

Our website may contain links to third-party websites (e.g., social media platforms, payment processors). We are not responsible for the privacy practices of these websites. We encourage you to review their privacy policies before providing any personal information.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or services. We will notify you of significant changes by posting the updated policy on our website and updating the “Last Updated” date at the top. Your continued use of our services after such changes constitutes your acceptance of the updated policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our handling of your personal information, please contact us at:

- Email: support@trybotanic.com

We will respond to your inquiry as soon as possible, typically within 30 days.